[BUSINESS] The Louvre in Paris and the Uffizi in Florence are suing Pornhub

[BHT]

Not defending Pornhub but what is the saying "Imitation is the sincerest form of flattery"


"The Louvre in Paris and the Uffizi in Florence are suing the online pornography site Pornhub for “unauthorized” use of masterworks in the museums’ collections, including works by Titian, Botticelli, Cézanne, and Rembrandt, in a new interactive website and app.

The app, which launched just days ago, includes a high-camp introductory video recorded by Ilona “Cicciolina” Staller, the former porn star and ex-wife of Jeff Koons who starred alongside the artist in his pornographic “Made in Heaven” series.

The app then promises to guide users “past all the prude paintings” and “directly to the good stuff.”

Featured alongside the Louvre and the Uffizi are the Musee d’Orsay, the National Gallery in London, the Prado Museum, and the Metropolitan Museum of Art.

Users can select works from each institution and see pornographic recreations of each scene starring members of the porn troupe MySweetApple. It also features audio narrations from adult star and director Asa Akira.

“There’s a treasure trove of erotic art around the world—depicting nudes, orgies, and more—that’s not available on Pornhub,” Akira said in a statement. “These pre-Internet art pieces are currently sitting in museums, which we are now finally able to start visiting again as Covid restrictions are starting to lift.”

Citing both the Louvre and the Met, Akira added: “Time to ditch those boring self-tour recordings and enjoy every single brushstroke of these erotic masterpieces with me.”

The museums are not thrilled."

Rest of story is here https://news.artnet.com/art-world/pornh ... zi-1990860

[TheButcher]

I actually don;t see anything wrong in what Pornhub has done, how many people were going to go to either museum and will not make the trip because of this, I say none. Some people are taking this too seriously time to chill out.

[wetnwild]

More money for lawyers everywhere

[AlexO]

This has got Pornhub a lot of free exposure so that is a marketing success

[cimage]

"“In Italy, the cultural heritage code provides that in order to use images [from] a museum… for commercial purposes, it is necessary to have [the museum’s] permission, which regulates the methods and sets the relative fee to be paid,” a spokesperson for the Uffizi told the Daily Beast."

They have some tough laws in Italy, never heard a law banning people using photos or copies of public property of museum statues for commercial purposes. But if that's their law then PH is going to have some tough choices to make.

[XpressPete]

You would hope Mindgeek would have looked into this and run it by their legal team first.

[Ricks-Cams]

You would hope Mindgeek would have looked into this and run it by their legal team first.

When you are that big you always have the legal department (if they have one) look over new projects, you know even late night comics have the legal eagles review their routines.

[Emil]

Think free press and exposure, I wish my sites could get 10% of the free publicity Pornhub gets.

[Toons-man]

Bottom line is they have free advertising for pornhub

[TheButcher]

Bottom line is they have free advertising for pornhub

Amen

[jag]

The Louvre is a one of a kind museum, I have been there in 201-0 with my hubby and it blew my mind.