I want a user name change - Jaguar's new ad campaign is stupid

[LuKenGas]

At first I was thinking it was for a clothing line not the car Jaguar

[AdultDomain_1]

RIP Jaguar.....

[Sneaky]

WTF were they thinking

[snapsuch]

This is the end of Jaguar

[gspotman]

The message seems to be gender identity and lgbtq slash transgender identities not the car itself.

[TheButcher]

I see only one way out of this disaster, fire all the management, put in place car enthusiasts with a passion to build great jags again. Come out with a company statement saying they saw the light and apologize for the previous management and have corrected it. Bring back the real logos, do not go all electric, keep the ice cars and hope and pray the loyal fan base forgives this mess.

At the same time see if a sensible person will buy the company, someone like Elon Musk or Donald Trump.

[jag]

Some one mentioned they might do a reversal and come out say it was a big hoax, I so hope they do.

[3ric]

Some one mentioned they might do a reversal and come out say it was a big hoax, I so hope they do.

No way they are all in for lgbtq / dei. They will just diminish and go out of business.

[razor]

Go woke go broke.

That is what they just did.

Never owned a jaguar but not going to buy one or sit in a jaguar again.

[NSWDave]

When first saw it I thought it was a parody or joke video